Domain Construction

branding & marketing

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meta ads & lead gen

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social media management

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custom merch store

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website design & build

Their Story

Domain Construction, a leader in Austin's residential construction market, had built a strong reputation on custom remodels, new builds, and ADUs. As the company has intentions to scale, its brand identity needed major updating. There was a need for a cohesive brand story that encompassed Domain's offerings, their CEO, and that it was woman-owned. Furthermore, without an internal marketing team, Domain Construction struggled to effectively communicate its unique value, and generate leads with very minimal presence online and on social platforms.

Problem: They were ready to scale, but relying on word of mouth and an outdated presence wasn't the solution.

Their previous branding and site built on WIX generated about 5 leads a year with referrals only.

Solution: Complete branding overhaul & becoming their in-house marketing team

Building a brand highlighting Terri Lasater, Domains CEO, with an Austin and story-telling feel was the foundation. Additionally, a full take-over on social and online with branded content where leads could learn more out about Domain's awesomeness anywhere.

Transparency & Communication: Collaboration with Bragghaus

As Domain's Sale Team was previously reliant on referrals only, it became increasingly important to create a unified system of contacting leads while documenting deal stages to track the value of branding, marketing, and paid ads generated by Bragghaus.

Big Wins: In 3 months alone, Domain had 4 New Hires, $300k+ from referrals via website form inquiries, & $40k landed projects in 24 hours on $155 ad spend.

By leveraging referrals, training employees on sharing branded social posts, improving SEO, and making a presence on FB, IG, LinkedIn, and NextDoor App, Domain now has an eco-system of touch points for lead gen and referrals. With 1 ad alone at an ad spend of $155, Domain landed $40k in projects in 24 hours. Not to mention, 5 referrals via form fills in one week, equalling to $142k in projects compared to 1 year of only 5 online inquiries.

If you're looking for a creative and strategic partner to generate more business, Bragghaus has the experience and expertise you need to get results.

When I reached out to Jenna to redo my website, I almost felt bad because I knew I had little bits and pieces of a vision, but had zero idea of how to verbalize them. I’m just not that kind of thinker. Jenna, however, assured me not to worry and we would get it done together. I knew she got me and the vibe of my business. I was able to be very involved in the process and she answered every question and altered every small little detail I wanted without hesitation. She was always quick to respond and it honestly felt like she cared about my website being perfect as much as I did. She truly cared about making it a smash, and she knocked it out of the park. Hire her, you won’t regret it!!!

DJ NIXX
Founder of DJ NIXX ENTERTAINMENT