Domain Construction

branding & marketing

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meta ads & lead gen

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social media management

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custom merch store

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website design & build

Their Story

Domain Construction, a leader in Austin's residential construction market, had built a strong reputation on custom remodels, new builds, and ADUs. As the company has intentions to scale, its brand identity needed major updating. There was a need for a cohesive brand story that encompassed Domain's offerings, their CEO, and that it was woman-owned. Furthermore, without an internal marketing team, Domain Construction struggled to effectively communicate its unique value, and generate leads with very minimal presence online and on social platforms.

Problem: They were ready to scale, but relying on word of mouth and an outdated presence wasn't the solution.

Their previous branding and site built on WIX generated about 5 leads a year with referrals only.

Solution: Complete branding overhaul & becoming their in-house marketing team

Building a brand highlighting Terri Lasater, Domains CEO, with an Austin and story-telling feel was the foundation. Additionally, a full take-over on social and online with branded content where leads could learn more out about Domain's awesomeness anywhere.

Transparency & Communication: Collaboration with Bragghaus

As Domain's Sale Team was previously reliant on referrals only, it became increasingly important to create a unified system of contacting leads while documenting deal stages to track the value of branding, marketing, and paid ads generated by Bragghaus.

Big Wins: In 3 months alone, Domain had 4 New Hires, $300k+ from referrals via website form inquiries, & $40k landed projects in 24 hours on $155 ad spend.

By leveraging referrals, training employees on sharing branded social posts, improving SEO, and making a presence on FB, IG, LinkedIn, and NextDoor App, Domain now has an eco-system of touch points for lead gen and referrals. With 1 ad alone at an ad spend of $155, Domain landed $40k in projects in 24 hours. Not to mention, 5 referrals via form fills in one week, equalling to $142k in projects compared to 1 year of only 5 online inquiries.

If you're looking for a creative and strategic partner to generate more business, Bragghaus has the experience and expertise you need to get results.

Where can I start? I have done business with Bragghaus and Jenna for a few years now and I continue to be impressed by her! Talk about a whirlwind of an all in one package! Jenna runs our entire marketing and branding division at Domain Construction Services, Inc. Not only has she completely rebranded our company, she has single handedly turned our entire growth trajectory into a powerhouse! We cannot thank her enough for her dedication to not only an award winning marketing and branding strategy, but also her affect on our target markets and what our clients, friends, and family are responding to her unique and efficient style! She is responsible for so much at Domain, including signage, professional photography, brand strategy and recognition, add utilization and recording, all social media platform development, and most recognizable is her desire to positively affect our business as a whole, bringing a charismatic attitude and culture to our team. We receive compliments all the time on our social media performance and we owe all of that to Jenna! Want a team player? Want a dedicated and transformational experience? Hire Bragghaus!
Terri Lasater
CEO of Domain Construction Services, Inc.

When I reached out to Jenna to redo my website, I almost felt bad because I knew I had little bits and pieces of a vision, but had zero idea of how to verbalize them. I’m just not that kind of thinker. Jenna, however, assured me not to worry and we would get it done together. I knew she got me and the vibe of my business. I was able to be very involved in the process and she answered every question and altered every small little detail I wanted without hesitation. She was always quick to respond and it honestly felt like she cared about my website being perfect as much as I did. She truly cared about making it a smash, and she knocked it out of the park. Hire her, you won’t regret it!!!

DJ NIXX
Founder of DJ NIXX ENTERTAINMENT